IMG

Global Leadersin Licensing

Website

 

As the worlds leading licensing agency, IMG needed their website to be the very best around.

We made this digital experience so much more than a showcase of IMG’s work, and created an invaluable tool for driving new industry leads. Taking users on a seamless journey of exploration, inspiring them to enquire and rightfully presenting IMG as the leader in this space.

Unique directory

We produced a unique directory experience, which facilitates the browsing of IMG’s vast client list. It inspires but remains digestible.

Wow factor

Every touch point was brought to life by an array of micro interactions and animations, adding dynamism.

IMG Global Brand Licensing website visual

To get ourselves fully immersed in IMG and what they offer in this space, we carried out insights workshops. This lead us to creating a site structure geared around the enquiry.

IMG Global Brand Licensing website ux ui visual
IMG Global Product Licensing website mobile ux ui visual
IMG Licensing digital creative website visual

The site was built for longevity and natural expansion over time. Its structure provides flexibility to grow, as IMG’s client list expands. The use of video content and a clever content hierarchy gives the experience a freshness on each visit.

IMG Licensing design website ui visual
IMG Global Licensing clients digital experience visual

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